he Motivational Center is the brainchild of nationally renowned nutritionist and behavioral therapist Barbara Crosby. After spending much of her adolescence and early adulthood battling weight issues, Barbara Crosby committed her life and resources to developing a weight loss program that would lead a client through lifestyle changes while maintaining long-term weight loss. The Motivational Center weight management program is not a diet. It is a personalized combination of counseling, nurturing, education and accountability that can help anyone achieve their goal.